Famed games developer Yggdrasil Gaming sets for further expansion in the UK as it announces a partnership with Irish bookmaker and online casino operator BoyleSports.
The deal covers the multi-territory distribution of Yggdrasil’s full portfolio of innovative slots, which will be available in the operator’s platform offerings across the UK and Irish jurisdictions.
A Surely Long-Term Partnership
The partnership with BoyleSports comes as Yggdrasil celebrates its 10th anniversary. Based in Malta and Gibraltar, Yggdrasil has an impressive library of games covering anything from video slots to lotto games, video kino and even scratch cards. It also has titles it describes as “handle with care,” such as the popular Vikings series and Valley of the Gods.
As well as all access to all these games, BoyleSports will also benefit from the developer’s innovative Game Engagement Mechanics (GEMs) powering hits such as Raptor DoubleMax and Dragon Blox GigaBlox.
“We’re thrilled to partner with BoyleSports, an incredibly well-known brand across the UK and other regulated markets,” Yggdrasil CCO Andrew Pegler says. “We want to join forces with established, forward-looking brands and BoyleSports is another strong collaboration for us.”